Leading operator bolsters senior team with new hire
Inesa Glazaite was appointed as the new Head of B2B Sales by the Casino and sportsbook operator company Soft2Bet.
With her past senior business positions in Omnitel, the Sergel Group and most recently NetRefer, Inesa Glazaite brings a wealth of industry experience to her new role.
Her duties also include marketing the new Soft2Bet B2B portfolio, including items like FEZbet, a groundbreaking network of 3000 casino games from more than 35 suppliers alongside sports betting opportunities.
Soft2Bet has 17 branded brands under SGA, MGA and Curacao licenses, as well as its state-of-the-art B2B portfolio, which will be further certified within the EU.
Commenting on the new recurit, Soft2Bet CEO Boris Chaikin stated: “We are pleased to welcome her into Soft2Bet, with many years of outstanding business experience and exceptional abilities.
“We have no doubt that Soft2Bet’s cutting-edge B2B portfolio will continue to go from strength to strength under Inesa’s leadership, with a host of exciting launches and major agreements in the pipeline for 2020.”
Inesa Glazaite added: “I’m thrilled to be joining Soft2Bet, an established market leader with a proven track-record of operational excellence.
“The company’s dynamic B2B portfolio provides an ever-expanding global partnership network with an advanced range of innovative solutions, and I look forward to helping continue its exciting growth.”
